Pratt Norman LLP is a law firm, focusing on entertainment law. The goal of this logo was to appeal to creatives and entertainers while remaining professional. This is balanced through the unique shape of the logo having a sophisticated colour pallet; and a plain, straightforward wordmark.
The initial sketch had the “PN” of the logo as the coloured piece, but cutting it out of a circle highlights the letters in a different way and brings strong shaping to the piece.
The initial sketch had the “PN” of the logo as the coloured piece, but cutting it out of a circle highlights the letters in a different way and brings strong shaping to the piece.
